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MARCUS BROTHERTON New York Times Bestselling Author

Iron Hope

Sep 04, 2018 // By Marcus Brotherton

[Macmillan] In 2021, James “The Iron Cowboy” Lawrence set out on an ultra-endurance endeavor so difficult he wondered if he would even live. James ventured to complete a staggering 100 full-distance triathlons in 100 consecutive days. (A full-distance triathlon is a 2.4 mile swim, a 112-mile bike ride, and running a full marathon of 26.2 miles.) By persevering, James wanted to inspire people to do the same for whatever difficulties they are going through.

How does a person develop the mental fortitude necessary to overcome incredible exhaustion, immeasurable suffering, and unfathomable pain in order to achieve impossible goals? With Iron Hope, that’s exactly what James shows readers how to do. James explains how readers can forge an iron will by making and keeping small promises to themselves again and again, amassing experience and building momentum until giving up becomes impossible. Combine a big dream with small improvements repeated with great consistency and make your goals and dreams a reality.